Terms and Services

Effective Date: April 17, 2026

1. Services Provided

Archetype (the “Provider”) offers professional services in:

  • Graphic Design & Web Design: Creation of visual assets and website development.

  • Video Post-Production: Editing, color grading, and final delivery of video content.

  • Hosting & Domain Consultancy: Advisory and management of third-party infrastructure.

  • Google Ads Campaigns: Setup, management, and optimization of advertising campaigns.

2. Project Scope & Revisions

  • Inclusions: The cost of each project includes the specific deliverables outlined in the individual quote.

  • Revisions: Unless otherwise specified, a maximum of two (2) rounds of revisions are included. Additional changes or rounds will be billed at an hourly rate of $15.00/hour.

  • Timeline: Project deadlines are subject to the timely delivery of all necessary content (briefs, assets, logos) by the client.

     

3. Client Obligations (Content & Maintenance)

  • Provision of Material: The client is responsible for providing all information, images, and raw video footage required for the project.

  • Maintenance: Standard quotes do not include ongoing website maintenance, security updates, or post-delivery technical support unless a separate plan is contracted.

     

4. Intellectual Property & Ownership

  • Final Ownership: The client will own the final deliverables (website, edited video, graphics) only after full payment has been completed.

  • Developer Rights: The Provider retains the copyrights to the underlying code, original design templates, and project files (e.g., source video files or design project files) unless a full buyout is explicitly agreed upon in writing.

     

5. Hosting & Domains

  • Third-Party Services: Hosting and domain costs are often promotional for the first year. Annual renewals will be billed at the standard rate (e.g., $36.00 for 5G Hosting).

  • Independent Control: While the Provider manages the technical setup, the client acknowledges that hosting is an independent third-party service.

6. Google Ads & Performance

  • Ad Spend: Clients are responsible for the direct payment to Google for ad spend. The Provider’s fee covers management and advisory only.

  • No Guarantees: While the Provider uses professional expertise to optimize campaigns, specific results (ROI, sales, or lead volume) cannot be guaranteed due to market variables.

 

7. Payment Terms

  • Validity: Quotes are valid for 15 days from the date of issuance. 

  • Payment Milestones: Projects may require an initial deposit before work commences, with the final balance due upon delivery.